Calvert Creative

Are you ready to begin utilizing the power of online media for your business? This new three-part seminar series is the perfect place to begin. Mark your calendars for October 1st, 8th, and 15th, and join Calvert Creative from 10am – 12 noon for a multimedia interactive seminar series at the historic Long View Center in downtown Raleigh.

QUICK INFO & LINKS:

DATE: October 1, 8, and 15, 2008
TIME: 10 am - 12 noon, networking lunch optional
LOCATION: Long View Center, 1880 Hall
118 South Person Street, Raleigh, NC 27601
DIRECTIONS & PARKING
COST: $1000 per team of two people (from same business or industry)
*This cost covers ALL THREE seminars. For TWO people. We thought you’d like that.
**Checks are payable to Calvert Creative, mailed in advance to 1225 Crescent Green Drive, Suite 115, Cary NC, 27518.
REGISTER: by email to lisa@calvertcreative.com by September 29; position confirmed by receipt of payment.
QUESTIONS? Call 919-854-4453, ext. 109 or email lisa@calvertcreative.com

How to Know if this Seminar Series is Right for You

You may have attended our free introductory seminar, “Leveraging Social Media for Business,” or you may have already been testing the waters of online marketing, collaboration, and engagement. This series is designed for businesses and companies ready to begin creating a goal-driven strategy for leveraging the power of social media for business.

1-2-3: Pay Once, Take Two People, Go Three Times!

Have you ever gone to a great conference or seminar, but when you came back, it was just too hard to try and implement change? We’ve been there, done that, and decided never to let it happen with our seminars. That’s why our registration includes TWO people for ONE price. So bring your co-worker, web person, marketing buddy, or assistant and double your odds of success.

Seminar Content

Below is our basic outline. However, we’re flexible, and will range into new or different territory depending on the needs and desires of the participants. We’re bendy, like Gumby.

1. Measuring and Monitoring the Online Conversation (2 hrs)

• Discovering Your Online Identity
• What to Measure and How to Measure It
• The Twenty Most Useful Free Online Tools

2. Increasing Online Traffic (2 hrs)

• Optimization of Web Properties
• Expanding Your Online Visibility
• Becoming a Respected Thought Leader
• Preventing and Addressing Reputation Attacks

3. Jet-Fueled Networking (2 hrs)

• Finding Your Target Markets Online
• Getting Your Product/Service/Message to the People Who Want It Most
• Helping Your Fans Promote You
• How to Thank Your Online Community

All three seminars are followed by an optional strategy and networking lunch (price not included) in which we bring in service providers you want to meet!

Cost & Registration

The seminar series costs $1000, and covers all three seminars for a team of two people (from the same business or industry). Checks can be made out to Calvert Creative and mailed in advance to 1225 Crescent Green Dr., Cary NC, 27518. The size of these classes is strictly limited in order to allow for maximum one-to-one interaction. Please register by email to lisa@calvertcreative.com; your place will be assured upon the receipt of your check. The Downtown Raleigh Alliance is co-sponsoring this seminar series with us. If your business is a member, be sure to ask for the seminar discount. If you aren’t yet a member of the DRA, now is the time to join!

Location, Directions and Parking

All three of these classes will be held in downtown Raleigh’s beautiful and historic Long View Center, in the 1880 Hall. Be sure to download one of the clear and helpful downtown maps from the Long View Center site; there are plenty of great parking options within a very short walk. You’ll also see some great lunch spots in the area.

What to bring

Bring your laptop or a notepad and pen. We’ll bring the gourmet coffee. See you there!