Calvert Creative

Free Introductory Seminar: September 10, 10-11 am, Long View Center in Downtown Raleigh
Calvert Creative is pleased to announce our next free seminar, open to the public, called “Leveraging Social Media for Business”. Mark your calendar for Wednesday, September 10th from 10 -11 am and join us in downtown Raleigh’s Long View Center, in the newly [...]

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Are you ready to begin utilizing the power of online media for your business? This new three-part seminar series is the perfect place to begin. Mark your calendars for October 1st, 8th, and 15th, and join Calvert Creative from 10am – 12 noon for a multimedia interactive seminar series at the historic Long View Center [...]

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Here’s another outstanding example of a simple way to use texting as a business power tool. The Obama Campaign will be announcing their candidate for Vice President by text message and email to any followers who sign up.
By signing up, campaign supporters and followers (and competitors, if they’re smart) get to be the first to [...]

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It’s so easy to dismiss the realm of mobile phone texting as “just for teenagers,” that it hasn’t yet seen widespread use in business. As a company studying and creating business communication strategies for other businesses, Calvert Creative is finding texting to be a powerful and compelling tool worth a second look.
1. It’s polite
Miss Manners [...]

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The folks over at Common Craft are pretty talented. They take complex ideas and make them fun and understandable. My favorite scene from this one is “Soon, a few things became clear.” If your business has been trying to figure out that whole social media thing, this video will help!

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There’s no question about it: cutting-edge technology can be really cool. Many businesses love the image of themselves as innovators (hey, see our tagline!). We’re masters of our iPhones, divas in our online networks, media mavens and business rockstars. We secretly Wiki terms like crowdsourcing, microblogs and augmented reality so that we can talk confidently [...]

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Social media is how collaborative communication happens online. But even if you have an idea of what some of the tools are, you may wonder how on earth you will pick a starting point.
Set Goals
You can focus your social media time toward your business goals. If you want to keep up with industry standards, check [...]

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Lots of people ask for tips on building a follower base in Twitter. If you are wondering about this, you should also ask youself another question: what’s your goal? My colleague Lisa Creech Bledsoe and I are both avid Twitterers. However, we Tweet for entirely different purposes, and our communities of followers are radically [...]

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On Thursday, March 6, 2008 Calvert Creative, a Calvert Holdings, Inc. company, hosted the Triangle TweetUp at its corporate headquarters in Cary, NC. Over 30 people who are actively engaged in online community attended the phatic event. The common interest uniting the group was the use of Twitter.
Event coordinator Wayne Sutton explained that “Twitter is [...]

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If your company or business is interested in hearing and talking about social media, come on over to Calvert Holdings next Thursday night at 7pm and join us as Calvert Creative hosts the Triangle area TweetUp. You will have a chance to gather in an informal business setting (great snacks and free drinks!) with social [...]

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